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Web Marketing Specialist

Position : Web Marketing Specialist

Salary : 8,000,000

JobRef : 18938

Date : 30 September 2011

Minimum Language Requirements :
English : Advanced
Japanese : Native

Location : Tokyo


Web Merchandising Specialist

 

JOB DESCRIPTION <ENGLISH>

________________________________________

This is one of the largest global PC manufacturing companies in the world and has about 22,000 employees working worldwide and is selling to over 160 countries.

This is the first “New World Company” that combines the best of East and West and its business strategy is “Worldsourcing” – sourcing materials, innovation, talents, logistics, infrastructure and production wherever they are best available and selling them wherever profitable markets exist.

 

We have 3 R&D labs called "Innovation Triangle" in Japan (Yamato), the United States, and China. At Yamato, our researchers and engineers are developing “ThinkPad” which are world renowned and multi award-winning notebook computers in the world.

The Japanese PC market size is the 3rd largest in the world and we have acknowledged the importance and focused on business projects in Japan. 

 

Japan Web Sales Dept. is responsible for:

-           Sales performance of web store

-           Planning and execution of interactive marketing, pricing and promotion

-           Inbound call centre management for phone sales and general inquiries

-           Web page contents development for both eCommerce and PR/Corporate Branding

The Team structure of Japan Web Sales Dept.:

-           Marketing, pricing and promotion                  

-           Contents design and development    

-           Inbound Contact Centre

 

Introduction of the Position】* This position does not include people management

-           The primary responsibility of this position is to manage merchandising, promotions, lead generation as well as order operations of official online store at Rakuten and it may include operations in some other online stores.

-           This position is to report to the general manager of the Web Sales Dept. of Japan

 

Responsibilities】

-           Develop/execute online sales tactics such as discount promotions, product bundling and giveaways

-           Develop promotion messages/copies for the assigned stores

-           Support order management team for order processing

-           Co-plan/execute traffic generation tactics with web marketing manager

-           Expand sales routes by developing alliance with 3rd party vendors/internet retailers/large corporate caring for employee purchase programs

 

Skills, Experience and Competencies 】

<Must have - essential>

-           Experience of the similar responsibilities as above at least for 1 year

-           Experience of tracking business weekly at longest cycle with multiple metrics (impression, # of visit, conversion etc.)  and reporting to his/her manager with analysis

-           Business-level English skills

-           Intermediate MS Excel skills

 

<Nice to have - desirable>

-           Working experience at global environment, with global team

-           Working experience of handling: PC’s, electronics or other tangible products as merchandise

Apply for this job.









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